As a B2B marketer, you know it’s hard to spark engagement on social media without coming off as too promotional. But you also know that you need to distribute published content on social media to reach your audience.
So how do you walk that fine line?
Well, we know that interesting content is one of the top reasons people follow brands on social media. And the key to authentically engaging your audience in a way that builds trust is to share interesting content on the platforms they use.
We’ve created the “Content Marketing Distribution Hacks & Stats” guide to help your team maximize your use of these social media platforms and to serve as a checklist for distributing your content effectively:
For help with your content distribution efforts, download the free template below:
Social media and the Influence & Co. blog is my happy place. My best days are spent discovering trends about coffee, health, content strategy, and fashion, 140 characters at a time. Let's connect! @MayaSLuke