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An Ode to Some of Our Favorite Women in Content Marketing, Journalism, and Media

An Ode to Some of Our Favorite Women in Content Marketing, Journalism, and Media

An-Ode-Some-of-Our-Favorite-Women-in-Content-Marketing-Journalism-and-Media-1200x630-V2March is Women's History Month, and in its honor, I spent time reflecting on some of the amazing women who have helped shape content marketing, media, and journalism by blazing trails, sharing their stories, and helping other women do the same.

Here’s a celebration of some of our favorite women in the content marketing and media industry:

Ann Handley

Ann is a Wall Street Journal bestselling author, chief content officer at Marketing Profs, and co-founder of ClickZ. She’s a true leader in digital marketing, empowering marketers everywhere to rise above the noise and create content that deeply connects with their customers.

Want to be inspired by Ann? Get her books here and here.

Belle Beth Cooper

Belle is a writer, iOS developer, and co-founder of Hello Code. Let’s stop for a second — she writes, she codes, and she starts cool businesses? Is there anything that Belle can’t do? We’ve been a huge fan of her writing over at Influence & Co. for years now, and once you check out her work, I bet you'll be, too.

Want more from Beth? You can check out her blog here.

Nellie Bly 

I probably couldn't write about any of these amazing women sharing their stories and helping others do the same if it weren't for one woman who blazed the trail. Elizabeth Cochrane Seaman, better known as Nellie Bly, was a pioneer in journalism and storytelling. In a world where news was overly sensationalized and lacked true substance, Nellie championed a new type of investigative journalism. She was perhaps most famous for her exposé about the conditions in a women’s asylum that went on to drive reform.

You can read some of her most famous pieces here.

Jami Oetting

I got to know Jami when she worked with us here at Influence & Co., and she’s since moved on to lead content strategy at HubSpot. Part of HubSpot’s mission is to help companies market to their customers in a way that sucks less than the way most companies communicate with people, and it publishes great content every day to help people grow their businesses. I should note that I wouldn’t be doing Jami justice if I didn’t also mention that she is one of the most kick-ass women I’ve ever met.

You can read some of Jami’s work here and here.

Sarah Green Carmichael

Sarah is an executive editor at Harvard Business Review and the host of the HBR podcast IdeaCast. She recently she helped launch a new podcast at HBR called “Women at Work” in which she and two other HBR editors hold “conversations about the workplace and women’s place in it,” untangling workplace situations like the wage gap and gender discrimination by sharing their own stories and offering advice to help empower women.

You can listen to “Women at Work” here.

Sheryl Sandberg

Sheryl is an amazing leader, and I’m so inspired by her example. This week marked the fifth anniversary of her book "Lean In," and she took to Facebook to deliver a strong message about her outlook on our future: “Now more than ever, we need to change the balance of power. An equal world will be one where women run half our countries and companies and men run half our homes. We will not rest until we reach that goal.”

You can check out Sheryl’s books here.

Sallie Krawcheck

Sallie is the CEO and co-founder of Ellevest, a digital investment platform for women. This self-described "financial feminist" earned a place in the Top 10 on Fast Company's "100 Most Creative People in Business" in 2014. She’s also a bestselling author and the chair of Ellevate Network, a community of professional women whose mission is to “help women advance in the workplace, both for themselves and the greater good. In addition to hosting global networking events, Ellevate Network has a blog, a column on Forbes, and a podcast — all focused on empowering women in the workplace.

You can learn more about the Ellevate Network here and check out Sallie's book here. 

Kristen Bellstrom and Valentina Zarya

Kristen and Valentina run The Broadsheet, Fortune’s newsletter for and about powerful women. This daily newsletter includes topical insights as well as a roundup of relevant political, social, and cultural news. It’s focused on stories that highlight strong women, but its content is relevant to all genders. They also curate Fortune’s annual “Most Powerful Women” list, which highlights women across corporate America. 

You can subscribe to The Broadsheet here.

Kelsey Raymond

You didn't think I'd close out a list of influential women in content without mentioning Influence & Co.'s fearless leader, did you? 

Kelsey is the co-founder and CEO of Influence & Co., and I’m lucky to call her my boss as well as my friend. She inspires me to be a better leader every day. With the help of our CEO John Hall, our board of directors, and the entire team at Influence & Co., she's enabled our clients to publish thousands of articles in leading online publications, helping give these innovative thought leaders a platform to share their insights with the world.

You can read Kelsey’s articles here, or book her to speak here.

These are just some of the women who are furthering conversations, opening doors for other women, and overall making an impact on our industry. Who are some of your favorite women in media?

Become a thought leader and make your own impact on the industry! Download our 8-step guide below:

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About Taylor Oster

Taylor Oster is a marketer and designer with a passion for using helpful, educational, high-quality content to achieve tangible business results. Connect with her on Twitter or LinkedIn.


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