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[WEBINAR RECAP] Trade Secrets of Effective Brand Storytelling

[WEBINAR RECAP] Trade Secrets of Effective Brand Storytelling

WEBINARRECAPEffectiveBrandStorytelling.jpgAh, storytelling — or, as we like to call it, marketing (if you're doing it right, that is).

Storytelling seems pretty intuitive, but when you're communicating on behalf of a brand, things can get tricky. If you don't know or fully understand your brand's tone or voice, the exact audience you want to engage, or the medium that works best to communicate it all, telling your brand story can turn into quite the conundrum.

That's why we partnered with Snapshot Interactive, a video production and web design agency, to discuss various approaches to brand storytelling and authentic marketing, and we shared some trade secrets along the way.

If you're kicking yourself for missing last week's webinar, don't fret! As always, we've got you covered with a full recap. Listen to a full recording below:

Trade Secrets of Brand Storytelling from Influence & Co. 

To follow along with the slides, you can click through the SlideShare below:

Engaging storytelling is a key component of exceptional content marketing. To learn more about bringing content and storytelling together, download our free whitepaper below.

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About Natalie Slyman

Natalie Slyman is a content marketing and social media professional. She enjoys reading her favorite blogs, perusing Instagram, and talking about her cats (even when no one is listening).

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