Ah, storytelling — or, as we like to call it, marketing (if you're doing it right, that is).
Storytelling seems pretty intuitive, but when you're communicating on behalf of a brand, things can get tricky. If you don't know or fully understand your brand's tone or voice, the exact audience you want to engage, or the medium that works best to communicate it all, telling your brand story can turn into quite the conundrum.
That's why we partnered with Snapshot Interactive, a video production and web design agency, to discuss various approaches to brand storytelling and authentic marketing, and we shared some trade secrets along the way.
Register for our #webinar! @InfluenceandCo and @SnapShot_Nash discuss tips for effective #brand #storytellinghttps://t.co/qbITVvnDgy pic.twitter.com/e8tGPsihB2
— Influence & Co. (@InfluenceandCo) October 25, 2016
Register for the #webinar on 10/26! Our CCO & @InfluenceandCo are going to unveil secrets of effective storytelling: https://t.co/QwRg45Fjjd
— SnapShot Interactive (@SnapShot_Nash) October 18, 2016
If you're kicking yourself for missing last week's webinar, don't fret! As always, we've got you covered with a full recap. Listen to a full recording below:
Trade Secrets of Brand Storytelling from Influence & Co.
To follow along with the slides, you can click through the SlideShare below:
Natalie Slyman is a content marketing and social media professional. She enjoys reading her favorite blogs, perusing Instagram, and talking about her cats (even when no one is listening).