[WEBINAR RECAP] Capturing Inbound Leads with Contributed Content

Understanding the value of contributed content for capturing leads is an opportunity many companies are missing. That’s why we partnered up with AddThis for a webinar last week to explain what this strategy looks like and how to start implementing this with your team's content marketing efforts. 

Join us next week for our chat with @InfluenceandCo on optimizing lead capture: https://t.co/WbcqvY3fAP #CRO pic.twitter.com/IoOXGCMERg

— AddThis (@addthis) November 12, 2015

If you missed or signed up for the event but had to skip (hump day struggles are real), here’s the full video recording: 

Also, if you’d like to follow along with the presentation slides, view below:

In Matt’s presentation, he talks about why using a company knowledge bank can save your team a lot of time and improve your content overall. Talk about a win-win. Our team created a Knowledge Management Template and created a 7-step guide to effectively using one that you might find valuable.

If you hadn’t had a chance to already, download the free template below: