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Social Media Won't Quit, and Neither Should You: Changes You Need to Act On
Social Media

Social Media Won't Quit, and Neither Should You: Changes You Need to Act On

December 8, 2016

SocialMediaWontQuitAndNeitherShouldYou.jpgAs social media platforms battle over ideas in an effort to win our engagement and make themselves more conducive to content creation and consumption, keeping track of the changes and what they mean gets more convoluted. It seems like every time you check your phone, theres a new update for Instagram or Facebook, and you cant hit the “Update button fast enough. (And no one wants to be the loser with the outdated app or, worse, the out-of-touch marketer still struggling to connect with her audience using old tactics.)

Sharing Made Simple: How to Get Your Team to Share Company Content

November 1, 2016
Social Media

3 Strategies for Newsjacking Like a Pro

October 11, 2016
Social Media

Go to the (Twitter) Polls and Vote

October 4, 2016
Social Media
Craving Authority? Try These 4 Straightforward LinkedIn Strategies
Social Media

Craving Authority? Try These 4 Straightforward LinkedIn Strategies

September 20, 2016

CravingAuthority.pngAlthough it’s probably the most buttoned-up of the major social networks, LinkedIn is by no means static.

How to Use Facebook Effectively in Your Marketing Strategy

August 16, 2016
Social Media

Positive or Negative, Here’s Why Content Goes Viral

August 11, 2016
Social Media

Growth Hacking Your Marketing Using the Triple-Peak Effect of Social Media

July 28, 2016
Social Media
How to Anchor Your B2B Lead Generation Strategy With Proactive Social Outreach
Social Media

How to Anchor Your B2B Lead Generation Strategy With Proactive Social Outreach

July 5, 2016

anchor_leadgen.pngWhen it comes to content marketing, two main areas of practice prevail. The first is content creation, which begins with an understanding of who your audience is and what content theyre looking for. The second is content distribution and your strategy for delivering that content to drive traffic and generate qualified leads. 

21 Distribution Tools to Save You Time and Skyrocket Your Content's Performance

June 16, 2016
Social Media

Snapchat’s ‘New Media’ Evolution and What It Means for Brands

June 2, 2016
Social Media

Stay Out of the Bunker: 3 Social Media Updates You Need to Know About

May 19, 2016
Social Media