Over the last few years, cryptocurrency has grown, both in value and popularity. In fact, many industry leaders believe cryptocurrency has the power to change finance and marketing forever. But as digital currency, like bitcoin, becomes more commonplace , cryptocurrency may present some issues for marketers looking to collect consumer data.
As social media platforms battle over ideas in an effort to win our engagement and make themselves more conducive to content creation and consumption, keeping track of the changes and what they mean gets more convoluted. It seems like every time you check your phone, there’s a new update for Instagram or Facebook, and you can’t hit the “Update” button fast enough. (And no one wants to be the loser with the outdated app or, worse, the out-of-touch marketer still struggling to connect with her audience using old tactics.)
Although it’s probably the most buttoned-up of the major social networks, LinkedIn is by no means static.