I am beyond excited to announce that after more than a year of me and my team working our fingers (and keyboards) to the bone, my book, “Top of Mind,” will officially be available this week.
It honestly feels like just yesterday that I shared this crazy idea of actually writing a book of my own with my team (who looked at me at first like “Yeah, OK — cool idea, John”). But after months of planning, writing, editing, and working with McGraw-Hill, “Top of Mind” has evolved from an idea into a pretty exciting reality.
I mean, just look at how excited my kids were to get the first copies.
While “Top of Mind” may make a great bedtime story for kids, it’s probably better suited for its intended audience: leaders, founders, CEOs, marketers, entrepreneurs, and others who want to earn trust with their audience, build industry influence, and create opportunity for their companies — all by using content to stay top of mind.
The strategies and tactics I share in this book are all ones that I’ve found success with, and that’s why I wanted to share them with others. I’ve been able to transform myself from a guy you’d probably have overlooked at any conference or event five years ago into someone with actual influence in my space. If I could do it, I want to help you do the same.
This week, you’ll start seeing “Top of Mind” in stock at various retailers like Amazon, and it will be available everywhere on April 28, 2017. You can even check out an exclusive free preview of “Top of Mind” if that video of my adorable kids hasn’t gotten you excited enough about this book to buy a copy already.
Visit topofmindbook.com for more info about the book, special offers, and to see what leaders from Content Marketing Institute, Harvard Business Review, Priceline.com, the GRAMMYs, MarketingProfs, and more have to say about “Top of Mind.”