What did we do before search engines were in our lives? It seems like they can pretty much answer any question we throw at them, and thank goodness for that. If your audience members are asking questions, you can be sure they're doing it online.
That's why, if you want to be seen as a resource for your audience, it's vital that you make SEO a part of your content marketing strategy. By doing so, you can break through all the content noise out there and get your content in front of your audience members faster than your competitors.
There are specific tactics you need to implement in order to ensure you're optimizing your content for search and doing everything necessary to put SEO at the forefront of your strategy. That's why we created a guide to help you make sure you have it all covered.