With the perpetual rise of technology and ever-changing norms, the digital media industry is in a constant state of change.
Influence & Co.'s latest "The State of Contributed Content" report highlights digital media trends that marketers, content creators, and publishers can use to serve their audiences well and achieve their goals.
Between our relationships with editors at online publications and our custom content marketing software, the Influence & Co. team has access to some powerful data.
So we conducted our third digital media survey and used our software to analyze published content to learn more about the state of contributed content and help you make better content decisions driven by data. You can find the full results in our “The State of Contributed Content 2023” report.
To give you a sneak peek, here are a couple of key findings from the report:
I'm a content-obsessed word person with a passion for finding the coziest coffee shop in town. By day, I'm the content marketing manager at Intero Digital's Content & PR Division. In my downtime, you can find me hanging out with my husband and son, reading a book, sipping a latte, drawing, hand lettering, or watching "The Office" for the zillionth time.